Itapema has beautiful beaches surrounded by hills with an exuberant subtropical vegetation of the Atlantic Forest. Highlights to Praia do Centro, Meia Praia, Canto da Praia and Praia do Ilhota, which have specific characteristics from the calm and tranquility of crystal clear waters, to choppy waves, also good for the practice of extreme sports.

The municipality also offers ecotourism itineraries, adventure tourism and cycle tourism are additional attractions. Trails and adventure routes amidst native vegetation and brooks, the circuits offer magnificent views. The native fauna and flora show all the beauty of the Atlantic Forest. In some places, it is also possible to observe very rare species of birds!